Posted by (Rob) in (Uncategorized) on January-24-2008 (0) Comments  Read More

Well, not really.

But if you’re willing to stop laughing long enough to look at his singing success, you too might learn a thing or two.

Didn’t know he sang?

Neither did I. Until I found out he was quite ‘da bomb in Germany. That’s right, the Hoff had a #1 single overseas and has done quite nicely.

That’s called a niche market, baby. And if David Hasselhoff can make a boatload of money as a pop star, without any of us knowing about it, you can do the same thing with your own niche. You don’t have to be a guru, and hang out on stage with all the other marketing stars to earn a fabulous living. You just have to find your herd.

Plus: Rob sings! Twice, in fact!
And: Blogwild in Polish? You bet! Go Prowadz!


Posted by (Rob) in (Marketing Tips) on January-3-2008 (0) Comments  Read More


(Watch the video - then pipe in with a comment of your own!)

Do ya think Oprah lies awake at night worrying about what microphone she is using? Neither should you!

Andy blasts the preoccupation with the latest technology, tools and gadgets. They are not the key to marketing success and robust passive revenue. But what is?

Imagination.

Anyone can take your next product, create a knock-off in a few days, and be out there competing with you. But they CAN’T compete with your unique positioning, angle, and creativity. Instead of using that latest gadget (that everyone else will be using tomorrow) use your personal quirks to cut through the fog of marketing messages.

Speaking of crazy: Andy’s cat makes another guest appearance (see if you can pick it out).

What do you think? We’d love your comments.


Posted by (Rob) in (Marketing Tips) on December-12-2007 (0) Comments  Read More

If Hollywood stars get rich leveraging their biggest problems, why can’t you?

Instead of running from those puppies (or griping about them), why not ride them all the way to the bank?

After introducing you to his kitty cat, Andy reveals how to convert your dissatisfactions into products you can profit from handsomely. (Especially when thousands of your customers have the exact same issue!)

Rob takes it one step further by obliterating the Product Perfection Myth. Instead of waiting until you’ve got it all down before you create your product, why not document your path to success WITH your product?

Unknown secret: Many gurus became gurus doing just that!

After all, who knows best what it will take? Some millionaire who long ago left that problem behind, or you, who is intimately familiar with it, and what it is costing your customers?

Plus: The air conditioner is gone, but the wet spot makes its debut!


Posted by (Rob) in (Marketing Tips) on October-15-2007 (0) Comments  Read More

Today’s Episode:

Micro Movements – Big plans don’t mean a darn thing when you can’t get started. Andy reveals the secret to getting that turbo-charged dream in motion *** Riding The Wave – You can’t avoid problems. But you do have a choice: Let them drag you down. Or USE THEM to elevate your game to a new level. *** Plus: Outtakes! When we make mistakes, we keep the cameras rolling! You’ll LOL!

Get rich . . . have fun! Internet marketing with attitude!

Groundbreaking transcontinental split-screen video podcast, with terrific information on internet marketing, blogging, web 2.0 and product development. But much more . . . Rob and Andy bring an eagle eye and no BS attitude which is bound to leave you laughing as well as informed.


Posted by (Rob) in (Marketing Tips) on September-19-2007 (0) Comments  Read More

Its yet another episode of Mad Marketing! You absolutely must check out:

  • Andy’s dead-on Marlon Sanders impression. (This one is truly for the ages!)
  • Laser Success Tip: Andy reveals the single roadblock that derails more wanna-be entrepreneur dreams than ANY OTHER.
  • Lifestyle Marketing: THIS JUST IN! The Gurus have discovered lifestyle! How they can make thousands helping others live the lives of their dreams while most of us struggle? Rob reveals how they do it, and how you can too!
  • Plus . . . they’re coming to take Andy away! The sirens prove it. (This is guaranteed to leave you smiling!)

If you’re in the mood for great info, but tired of gurus who take themselves way too seriously, watch now!


Posted by (Rob) in (Marketing Tips) on August-20-2007 (2) Comments  Read More

So many of you mentioned you’re excitedly looking forward to the next installment, we wanted to get it to you ASAP.

Here’s what’s in store:

  • Tim Ferris Mania – How can one guy be in all places at once? When an unexpected hit drops in your lap, what’s next? Can the 2-hour work week be far behind?
  • Does Size Matter? — How big is your database? What to focus on first – creating products or building your database? The answer may surprise you.
  • Opting Out Of The Opt-In Bidding War — Creative tips to blockbuster lead generation bonuses that can catapult your audience and boost the size (and responsiveness!) of your mailing list.
  • Plus — If you’re into movies, an added free goody you won’t find anywhere else.

We want your feedback: Love it? Disagree? Leave your comments!

No iTunes downloads as yet . . . but once we get out of this initial feedback phase, we’ll be sure to have all episodes available as a podcast.


Posted by (Rob) in (Marketing Tips) on August-6-2007 (10) Comments  Read More

 

Welcome to the world of the transcontinental, split-screen video podcast.

Join marketing geeks Rob Schultz from Audacious Audio and Andy Wibbels, author of Blogwild as they bounce ideas, rants and ruminations from Los Angeles to Chicago.

We’re stilling cooking everything up into a podcast so for now enjoy our pilot episode!